SDP invites Malaysians to celebrate Year of the Rabbit with campaigns at its townships, leisure and retail venues.
PETALING JAYA: Sime Darby Property Bhd (SDP) has plans to liven its activities over the Chinese New Year festive season to make the home-buying experience more exciting and at the same time, entertain the residents of its townships.
Between Jan 12 and Feb 19 this year, there will be Hop-On Exclusive Deals and special weekend special draws at selected SDP sales galleries, allowing homebuyers to gain prizes worth up to RM238,888. Participants can potentially win up to RM18,888 worth of prizes and enjoy exemptions of Memorandum of Transfer (MOT) for their purchase of selected SDP products.
“In our efforts to continue prospering resilient communities and engage with potential home buyers within our townships, we are thrilled to spark the essence of Chinese New Year through the act of giving. We are very pleased to create opportunities for first-time home buyers to own their own property and be part of the distinguished Sime Darby Property family,” said Sime Darby Property chief marketing and sales officer Datuk Lai Shu Wei.
Visitors and residents in the developer's townships and shoppers at its leisure and retail venues will also get to enjoy lion dance performances by award-winning troupes as open houses will be organised during the CNY festive period.
Participating in the festive events are the City of Elmina, Serenia City, Bandar Bukit Raja and Putra Heights in Selangor, KL East in Kuala Lumpur, and Bandar Ainsdale in Negeri Sembilan. Communities are invited to Lucky Rabbit Rush, an augmented reality treasure hunt with prizes worth RM28,888 up for grabs.
SDP will also be releasing its CNY celebratory video Make Some Noise Together, based on the concept of sounds of harmony and the festive vibe of CNY. For more information on the Chinese New Year campaign, visit simedarbyproperty.com/cny2023.
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