Sime Darby Property chief operating officer of township development Datuk Wan Hashimi Albakri and QSR Brands managing director Datuk Seri Mohamed Azahari exchanging the MoU documents.

Pagoh: Sime Darby Property Bhd is partnering QSR Brands (M) Holdings Bhd (QSR Brands) to develop the first drive-thru KFC restaurant in Bandar Universiti Pagoh (BUP), to enhance the township’s value proposition and meet the demands of its burgeoning student population.

The restaurant is targeted to open at the end of June 2020.

“Our partnership with QSR will enhance the township with the popular quick service restaurant chain that will cater to approximately 10,000 students when it is fully occupied,” said Sime Darby property chief operating officer of township development Datuk Wan Hashimi.

The Memorandum of Understanding (MoU) was signed and exchanged recently, witnessed by the Menteri Besar of Johor Datuk Dr Sahruddin Jamal and Minister of Home Affairs Tan Sri Datuk Haji Muhyiddin Yassin.

As part of the MoU, Sime Darby Property will build the restaurant and enter into a long term lease arrangement with QSR Brands.

According to Hashimi, this will be the first partnership among others in the pipeline for the development where they aim to attract more economic activities and increase employment within the local community apart from spurring demand for their products.

The proposed site for drive-thru is situated on an approximately 0.89-acre land at a designated commercial area of the Sarjana Promenade.

Johor Corporation president Datuk Kamaruzzaman stated his optimism on the partnership, saying that this collaboration provides a good platform for the companies to build capacity and expand our presence by leveraging the strengths and resources of partner and gain a stronger footing in our respective fields.

Located in Muar, BUP aims to be a world-class education hub with quality residential offerings, vibrant retail options and a progressive business environment.