By HAKIM HASSAN  hakim@thestar.com.my

SkyWorld

QUALITY has always been the catchphrase whenever property developers mention their projects or products. For SkyWorld Development Group Sdn Bhd, it‘s more than just a word – the company has taken its commitment up a notch by introducing a Quality Centre in Setapak.

SkyWorld Development chief operating officer Lee Chee Seng said the RM3.8mil centre will be launched soon. It covers 13,000 sq ft and has a built-up area of 7,500 sq ft.

Centre of excellence

“The centre acts as a quality benchmark and serves as a platform for training SkyWorld staff and educating those who want to know more about the construction industry in Malaysia.

It is also a sharing hub for our business associates, homeowners, prospective buyers and the general public.

“When you visit our centre, you will be presented with a residential show unit where you can learn to identify shortcomings in quality that you may not know about or be able to identify earlier,” said Lee.

Acceptable – or unacceptable – finishing is based on two standards: the Quality Assessment System for Building Construction Works (Qlassic) and the Construction Quality Assessment System (Conquas).

The show unit consists of a living room, bedroom, yard, balcony, corridor, staircase, kitchen and bathroom.

“At this centre, we nurture our people to pay closer attention to the quality of our homes so that we can continue to raise the bar for building excellence," said Lee.

"Another objective of the centre is to elevate the standard of construction."

As part of the company's commitment to using technology, it has developed an app called SkyWorld Connects to serve as a platform to connect and engage with all SkyWorld's property owners.

“We have set up a team to handle customer relations (CRM) and the handing over of vacant possession (HOVP). The team will monitor SkyWorld Connects to ensure we provide quality service," Lee explained.

The app enables our customers to submit their comments, feedback, defects and registration at the touch of a button.”

The company also provides infrastructure such as fibre-optic cables, and bigger space for mechanical and electrical (M&E) systems on each floor to allow for future expansion.

Residents will get to use their mobile phones for card access (via Bluetooth to the card reader) and as an intercom to the guardhouse.

For SkyWorld, innovation doesn’t stop at developing an app. The company utilises recycled items and raw finishes to be more environmentally friendly.

SkyWorld

Well-crafted offerings

SkyWorld uses high-tech methods such as Industrialised Building System (IBS) and waste management solutions to improve efficiency and reduce pollution levels.

Lee said that IBS is used for all SkyWorld high-rise residential developments.

“We always carry out a feasibility study before launching a project. Thanks to our dedicated team and support from our business associates, we can craft the right product mix and enter the market at the right time for the right target.

“Complemented by a strategic location in a mature neighbourhood, our reasonably priced developments are well-received by purchasers,” he said.

SkyWorld’s commitment to excellent quality is demonstrated in its upscale and well-crafted offerings.

“When you visit our SkyWorld Quality Centre, we will show you the difference between the Qlassic and Conquas compliant finishing against non-compliant finishing," said Lee.

"In Malaysia, an average of 7,600 projects and developments are built every year, and only 4.1% are certified by Qlassic – we are among the select few. So, when you consider a SkyWorld home, you can be sure of our quality commitment to you.”

Bringing up quality value

Building a quality development is one thing. To maintain it is a different ball game altogether.

For this reason, SkyWorld formed a property management team primarily to monitor condo operations – including security, maintenance and housekeeping.

“It takes a lot of hard work to conceptualise and build a property. But it takes greater responsibility to maintain the development and bring up its value," said Lee.

“No one likes to come home to a broken-down lift, soiled hallway or flooded car park.”

Founded in 2008, SkyWorld took six years to set up its management team, laying a strong talent foundation as well as actively exploring and assessing quality land banks in the city of Kuala Lumpur.

Lee said: “We build sky-living residences with a view of the beautiful city skyline. That gives our purchasers the best of both worlds – a strategic location with abundant amenities and facilities, and a comfortable sky-living experience backed by a great customer relations team.

“Why Kuala Lumpur? Given that the Wilayah region is one of the top investment hotspots, we decided to stay focused and position ourselves as a city developer. With the scarcity of land, the only option is to build up,” he added.

The SkyWorld Quality Centre will be open to the public from Jan 18 next year.

For further information, email corporate@skyworld.my.