Popular area: An artist’s impression of garden patio at Emira.

DEVELOPER OSK Property is banking on the hustle and bustle of Section 13, Shah Alam, to sell its new Emira mixed development project by the third quarter of this year.

OSK Property senior manager of sales and marketing Aemy Lim noted that Shah Alam is the rising new hotspot for vibrant living and Emira fit into the vicinity.

“We are blessed with a good location. Section 13 is a busy area. It is where the stadium is located and most of the commercial activity happens there. There are also other high-end residential projects in the area,” she said, adding that the recently announced LRT Line 3 and Bus Rapit Transit infrastructure will be a much welcomed convenience for homeowners in the area.

Emira, with a gross development value of RM275mil, consists of 50 units of retail space and 400 units of residential suites.

Prices of the suites start from RM375,000 with an average price of RM500psf. The units come in one-bedroom (614sq ft), two-bedroom (883sq ft) and three-bedroom (1,227sq ft to 1,238sq ft) options. Maintenance fee for the units is 33 sen psf including a sinking fund.

The high-rise suites are partially-furnished with kitchen cabinets and air-conditioner points. Some of its facilities include a gym, swimming pools and jacuzzi.

Lim said the smaller units come with either one or two parking lots while the two-bedroom and three-bedroom units come with two and three parking lots respectively.

To-date, some 80% of the residential units have been taken up.

“We are currently signing the sales and purchase agreements for the units and there is a waiting list for the smaller units. We are quite ambitious. We are hoping to clear off 100% of the project by the third quarter,” said Lim.

The retail units have been fully sold with prices starting at RM970,000 when they were launched earlier this year. The retail units are expected to house food and beverages as well as service-based businesses.

Emira sits strategically between the upcoming Aeon and Stadium Melawati. The project is well connected to major expressways such as the Elite Highway, Federal Highway, Guthrie Corridor Expressway and Lebuhraya Damansara-Puchong.