Young buyers show appetite for affordable housing with Darulaman Lagenda

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An artist impression of Darulaman Lagenda township phase two.

An artist impression of Darulaman Lagenda township phase two.

KEDAH: The first phase of Darulaman Lagenda township was fully sold days after its launch, with a majority of the sales consisting of young buyers. The project has 282 units of affordable landed homes, with 53% of purchasers aged between 20 and 30 years old while 41% of buyers were aged 31 to 40. 

Darulaman Lagenda phase one recorded landed units with prices starting from RM200,000, with connectivity via the North-South Expressway (PLUS), proximity to healthcare facilities, convenient super and hypermarkets, shopping malls, and educational institutions.

The property developer behind Darulaman Lagenda, Lagenda Properties Berhad, worked in partnership with Bina Darulaman Berhad to create affordable landed properties for young buyers. 

“Home ownership has been a constant challenge, and we see more and more people struggling to afford a home to call their own. This is why in developing our homes, we do our utmost to ensure that the lower to mid-level income groups can afford them. This is evident in the quick take-up for Phase 1 of Darulaman Lagenda and the demographics of our buyers,” Lagenda managing director Datuk Jimmy Doh said.

He pointed out that 73% of their buyers were from Kedah and Pulau Pinang, 80% were government servants, and 97% were Bumiputera. Given that Phase 1 sold out in less than a week, he was confident that Lagenda played its part in mitigating the affordability crisis in the area.

“Darulaman Lagenda’s price point matches the affordability of the surrounding community as  reflected by the high percentage of buyers from Kedah and Pulau Pinang. This affordability is further supported by government incentives and initiatives which also serve to motivate civil servants and young buyers to make long-term investments in the township,” Doh added. 

The company’s press release emphasised its commitment to launch at least one new township per year. Aimed at supporting the government’s agenda for affordable housing in the B40 and M40 category, Darulaman Lagenda launches its second phase, with a similarly low price point.


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